Bad Bunny triumphs on Spotify after Super Bowl: Listening increases more than 85% in Spain!

The evening of February 9 was marked by an event that dominated both the political and musical scenes: Bad Bunny’s impressive halftime performance at Super Bowl LX, that continues to resonate on social networks and the Internet.

In Spain, this impact was strongly felt on platforms of streaming musical like Spotify, where the company itself has verified with data the enormous increase in listeners that Bad Bunny experimented on their lists after the event.

According to Spotify reports, the reproductions of the Puerto Rican artist’s songs in Spain increased by more than 85%observing significant increases in the popularity of several of its themes.

Bad Bunny conquers Spotify Spain

There were exactly 10 Bad Bunny songs that climbed positions on the Spotify charts in the hours following his performance at the United States Super Bowl. We are not talking about minor increases, but colossal increases.

In the smallest of cases, the increase was more than 150% and in the largest, the increase reached more than 770%. The list of songs and their respective augmentations is clear; Bad Bunny was the undisputed protagonist of that day.

• COFFEE WITH RUM – +160%
• DtMF – +186%
• Safaera – +236%
• THE MOVE – +265%
• Marmoset Asked Me – +265%
• WHAT HAPPENED TO HAWAii – +266%
• I LIKE IT – +266%
• Party – +452%
• The Blackout – +511%
• I Perreo Alone – +776%

These notable increases are no coincidence. Most of these songs were part of the repertoire that Bad Bunny performed during his show, including I Perreo Alone y Marmoset Asked Me.

songs like The Blackout They had a prominent role in the performance, which caused several of these songs, perhaps less known from Bad Bunny’s repertoire, to gain noticeably in popularity.

That’s exactly what happened with The Blackoutwhich experienced an increase in 511%, I Perreo Alone with 776% y What happened in Hawaiia song he performed alongside Ricky Martin and which saw an increase in 266%.

From Spotify they also point out that music in Spanish is gaining ground in the US market. In the last year, Spanish music playback has increased 6% on Spotify United States.

During the sporting event, Bad Bunny presented some of his most emblematic songs, such as Coffee with Rum, NUEVAYoL, Unforgettable Dance and the memorable I should have taken more photos.